Getting Linked by Others is Like Getting Votes for Search Engines

One of the things that helps you get traffic to your blog or Web site is to rank high in search engine results like Google.

For example, when someone types in a keyword or phrase into a search engine like "oklahoma city church," Google gives you a list of sites that match that key phrase. The idea is to be ranked as high as possible in these results.

One of the ways Google figures out who should rank the highest is the quality of content on the site, but also how many different sites link to you.

Thus: Getting linked is a voting system of sorts for who gets ranked highest.

So ... getting linked by other sites is very important to those rankings ...

As a pastor, you want to get linked by a lot of people so your pages are ranked higher in search engines.

Here's a couple of ways to "get linked:"

• Ask your congregation to link to you on their sites -- (see my "Trading Links" post)
• Ask other pastors who blog to link to you (and do the same for them)
• Ask top rated Christian bloggers to link to you
• Write posts that people will link to (see "Why the Best Blog Posts Are Often Lists")
• Comment on other people's blogs

Speaking of getting linked ... have you linked to me here or at ChurchCommunicationsPro.com?